Is Seoul on your upcoming bucket list to visit? Make sure to head to the shopping street in Seoul! The bustling capital of South Korea is renowned for the Hallyu culture and offers everything in the shopping scene. Be it hunting the latest fashion trends, fancy sneakers, unique souvenirs, or delicious street food, Seoul's shopping streets have it all. Check out these seven best shopping streets in Seoul for your itinerary list!

The first stop is Insa-dong. This one’s just perfect for vintage lovers! Nestled in the heart of Seoul's Jongno-gu district, Insa-dong is a bustling hub of traditional Korean culture and art. The pedestrian-friendly streets are lined with quaint shops selling diverse vintage items from calligraphy, ceramics, and homey furnishings. Beyond that, there are traditional handicrafts, artworks, and apparel.

Visitors can browse through intricate hanbok (traditional Korean clothing), beautifully designed ceramics, and unique souvenirs. Insa-dong is also home to numerous galleries, tea houses, and street food stalls. So, make sure to indulge yourself in Korean cuisine and culture once you’re here!

How to get there: To reach Insadong, get to Anguk Station (Seoul Subway Line 3) and take Exit 6. Head straight for 100 metres, then turn left and voila! You just arrived at Insadong!

First opened in 2011, The Dongdaemun Design Plaza is a futuristic shopping complex offering the latest designer clothing and trendy streetwear. This iconic landmark is a mecca for fashion enthusiasts, with its countless shops, boutiques, and fashion malls catering to every style and budget. A fun fact, this plaza is the one place where Vincenzo's K-drama takes place!

Visitors can explore the latest trends in clothing, accessories, skincare and cosmetics or shop for unique designer pieces from up-and-coming Korean and international designers. Dongdaemun Design Plaza is also famous for its architecture by Zaha Hadid and fun nightlife, with numerous cafes, restaurants, and entertainment options for all ages to enjoy after a day of shopping! No wonder this plaza is the go-to for parents to take children shopping and playing around!

How to get there: Head to Dongdaemun History & Culture Park Station and take exit 1, which links to DDP, using subway lines 2, 4, and 5. Once you exit the subway station exit, the plaza is on the left.

Have you ever seen the news about idols going to this shopping spot? If so, then it’s your turn now! Join the bustling crowds at Myeong-dong, the go-to destination for shopping and entertainment. This buzzing neighbourhood is a shopper's paradise, featuring everything from luxury brands to affordable fashion items.

Try to roam and explore the labyrinthine alleys of Myeong-dong, discovering hidden gems and trendy boutiques along the way. Don't miss the chance to savour some of the area's famous street food, including delicious Korean fried chicken, spicy tteokbokki (rice cakes) and sweet hotteok (pancakes).

How to get there: Get on line 2 at Hongdae Station towards Sinchon and off at Euljiro 1(il)-ga Station (behind Myeongdong).

Looking for budget-friendly shopping spots? Hongdae Shopping Street has got it covered! Hip and stylish, Hongdae is a great place to find unique clothes and accessories that will make you stand out. Situated near Hongik University, The streets are lined with quirky shops, boutiques, and trendy cafes, making it a favourite hangout spot for young locals and tourists alike.

Even better, you can browse through unique clothing stores, vintage shops, and artisanal markets at affordable prices. Hongdae is also famous for its lively nightlife, with numerous bars, clubs, and live music venues to enjoy after shopping. One useful tip is to not forget to bring cash as well, as some shops only receive cash payments.

How to get there: To arrive at Hongdae main street, head to Hongik University Station on Subway Line 2. Then, take Exit 9 and turn left. Keep walking for about 1 minute, and you'll soon reach this spot.

Monday - Satuday, 10.00 am - 11.00 pm

Sunday, 24 hours

There’s no way you never hear about this street, the district is famous for the hit song "Gangnam Style” by PSY. Gangnam is home to high-end fashion boutiques, luxury department stores, and designer labels. The area's wide boulevards are lined with prestigious brands like Chanel, Louis Vuitton, and Gucci, trendy concept stores and designer pop-up shops. If you’re sneakers or footwear lovers, be sure to step into Kumkang, New Balance, ALDO, and ABC-Mart stores!

If you’re fancy fashion, continue to shop till they drop at the luxurious Galleria Department Store, explore the stylish boutiques of Garosu-gil, or indulge in a shopping spree at the COEX Mall, one of Asia's largest underground shopping complexes.

How to get there: Take the AREX subway to Hongik University Station. Take the ransmit on Line 2 for Gangnam Station and then walk for minutes towalk the street!

Hunting classic items and Instagramable spot? Consider Euljiro. Step back in time and experience the history of Seoul at Euljiro. This traditional shopping street has been around since the 1950s and has been popular among the oldies for print, lighting, and metal goods shops.

Or if you’re head over heels for perfume, try to head to Bangsan Market. Here, you will come across several shops that offer DIY kits for making candles, perfumes, and other small trinkets. As time flies, this Seoul shopping street also features cuisine and other vintage items you will adore!

How to get there: Head to Seoul Station to Euljiro 3-ga Station and take Line 1. After take the exit gate, walk for around 30 minutes or you can take taxi for only four minutes.

What’s more elite than Gangnam and Myeong-dong? It’s totally Apgujeong. Take your shopping experience to the next level at Apgujeong, the upscale district home to the finest high-end fashion boutiques and luxury brands. Spoil yourself with something special and enjoy the lavish lifestyle.

The area is a favourite shopping destination for Seoul's fashion-forward crowd, with its wide boulevards lined with flagship stores from international brands like Prada, Burberry, and Dior. You can stroll around the latest designer collections spots, shop for high-end cosmetics and beauty products, or pamper yourself in a relaxing spa treatment at one of Apgujeong's luxurious day spas.

How to get there: Head to Apgujeong Rodeo Station and take the Bundang line. Continue straight to a 5-minute walk and turn left onto Apgujeong-ro 50-gil.

So there you have it, seven shopping streets in Seoul. Each of these places has its own charm and appeal, so don't miss out on the great shopping experience in this vibrant city. Download Traveloka and book a hotel near your go-to venues!