Black Friday 2025: Your Guide to the Best Travel Deals

Global Team
11 Oct 2025 - 11 min read
Side view of unrecognizable couple holding Black friday shopping bags walking together outdoors, copy space

Black Friday 2025 is just around the corner, and it’s the perfect time to score unbeatable travel deals. From discounted flights, cruises, to special hotel packages, this year’s promos let you plan your dream getaway at a fraction of the cost!

Black Friday has been increasingly popular in recent years. For instance, in just one day, Singaporean shoppers spent over SGD 100 million—an astounding 40% rise from the year before!Black Friday has grown to be a major shopping event in Singapore, having started as a method to start the holiday shopping season in the United States. Retailers from all across the country participate by providing incredible deals that draw in both residents and visitors.

Maybe in Black Friday 2023 or Black Friday 2024 you mostly shopped for items at the mall or online. But this year, why not take advantage of this discount frenzy to grab the best deals for your travel plans?

In this article, we will explain what Black Friday is, discuss how it's becoming more and more significant in Singapore, and showcase some of the greatest travel offers available on Traveloka.

Understanding Black Friday

Origin and History

The phrase "Black Friday" originated in Philadelphia in the 1960s when police officers used it to characterise the day after Thanksgiving's heavy traffic of vehicles and pedestrians. Eventually, the phrase became synonymous with the beginning of the holiday shopping season among retailers. 

As a result of the spike in consumer spending, the day came to be associated with enormous discounts and deals, with many stores moving "into the black," or making money.

For the most part, Black Friday was a single day dedicated to in-store shopping. But the scope and duration of the event increased along with e-commerce. These days, a lot of shops offer online deals in addition to in-store experiences, beginning their promotions days or even weeks in advance. The event has become even more widespread as a result of the rise of social media and digital marketing.

Black Friday vs. Other Shopping Events

While Black Friday kicks off the holiday shopping season, Cyber Monday follows, focusing primarily on online sales. While Singles' Day, celebrated on November 11 in China, has surpassed both in terms of sales volume. It is also becoming the largest shopping event in the world. 

Particularly, discounts are also occasionally provided in a range of categories on other regional sales occasions, such as the Great Singapore Sale, they often lack Black Friday's intense promotional enthusiasm.

Nevertheless, Black Friday is unique because of its cultural significance and the meticulous planning that companies do. Doorbuster sales and early opening hours are hallmarks of the event, drawing customers to wait in queue for hours before businesses open.

Black Friday in Singapore

Fashion woman with shopping bags walking around the city after shopping. Consumerism, sale, purchases, shopping, lifestyle concept.

Fashion woman with shopping bags walking around the city after shopping.

Popularity and Growth

In Singapore, Black Friday has experienced incredible growth, with participation rates rising dramatically every year. Over 60% of Singaporeans reported taking advantage of best Black Friday deals in 2022, with over SGD 100 million spent overall. This pattern demonstrates how rapidly Black Friday has become popular with local consumers.

Black Friday consumer behaviour indicates a strong preference for online purchasing, with e-commerce platforms accounting for a sizable part of purchases. Research indicates that over 75% of Singaporean consumers like internet shopping due to its convenience. Further evidence of a move towards digital involvement comes from the surge in mobile shopping, where many customers use applications to get discounts while on the go.

Key Players and Retailers

Online retailers, such as prominent platforms such as Lazada, Shopee, and Qoo10 provide substantial discounts in a range of areas. International companies that appeal to Singaporean consumers searching for worldwide bargains include Amazon and eBay.

Traveloka has also embraced Black Friday by offering alluring travel packages and offers at this time for shopping. It is a major player for people trying to plan their vacations while taking advantage of the promotions because it frequently offers discounts on hotels, airlines, and vacation packages. The addition of travel deals to the Black Friday framework makes the event more appealing to customers who want to mix travel and shopping.

Cultural Relevance

Black Friday has become a part of Singaporean culture, where shopping is a highly cherished activity. The event has become a focal point for bargain hunters, who eagerly anticipate the sales as an opportunity to score great deals on gifts and personal items. The excitement surrounding Black Friday aligns with the city's vibrant retail landscape and consumer enthusiasm.

Local businesses have been greatly influenced by Black Friday's rise, and many have responded by adopting promotional techniques similar to those of larger retailers. Local retailers frequently feel forced to participate as consumer expectations for deep discounts and exciting bargains rise, fostering a competitive atmosphere that benefits consumers. As a result, the whole shopping experience has improved as retailers strive to meet the demands of a savvy consumer base.

Black Friday 2025: What to Expect

Exclusive Travel Deals with Traveloka

Dates and Timeline

Globally, Black Friday 2025 will officially take place on November 28, 2025, marking the start of the holiday shopping season around the world. Many retailers won’t wait until the day itself.

Most of them will begin rolling out early deals in the days leading up to Black Friday, then keep the discounts going through Cyber Monday on December 1, 2025. And yes, Traveloka is also doing that. This means shoppers can expect a full week of exciting promotions, both online and in stores.

In Singapore, the timeline follows a similar pattern. While the main event also falls on November 28, 2025, plenty of local and international retailers are expected to kick off their sales as early as November 21. What began as a single shopping day has turned into a week-long festival, with flash sales, online exclusives, and special travel promotions stretching right into Cyber Monday. For bargain hunters and travel lovers alike, late November is now one of the best times to grab big savings.

A variety of pre-event promos are likely to be available in the run-up to Black Friday, with many merchants tempting customers with early discounts and sneak peeks. Following Black Friday, a lot of companies will keep up the trend with Cyber Monday offers on December 2, which will prolong the online shopping spree for consumers.

Types of Deals Available

In Singapore, Black Friday usually means huge discounts on a variety of products, including home goods, fashion, and electronics. It's a popular shopping occasion because a lot of stores are offering discounts on health and beauty products.

Black Friday is also best for travel-related offers. You may expect significant discounts on travel tickets, lodging, and package deals, helping both domestic and international travellers plan their getaways.

Exclusive Travel Deals with Traveloka

Exclusive Travel Deals with Traveloka

Traveloka is dedicated to making your travel dreams a reality, and we have an exciting promotion just for you! 

There are plenty of promos you can enjoy, from special discounts, flights, accommodation, exciting activities in various countries, cruise packages, to transport services. There are also credit card promos and attractive offers from Traveloka’s partners. You can find them all in Traveloka’s special promotion

Come on, take a look at the exciting deals you can get below:

Special Campaign Promo from Traveloka

Funtastic Weekends

Discount: 50% off top attractions
Schedule: Every Friday to Sunday at 12 PM
Promo Period: 30 June 2025 – 29 June 2028

Midweek Flight Treats

Discount: 50% off flights (daily flash sale)
Schedule: Every day at 12 PM
Promo Period: 30 June 2025 – 29 June 2028

Mad Stay Mondays

Discount: 50% off hotels
Schedule: Every Monday at 12 PM
Promo Period: 30 June 2025 – 29 June 2028

Experience China for Less

Discount: Round-trip flights from S$300
Promo Period: All time (no fixed end date)

Share the App, Earn Rewards!

Reward: You get S$30, friends get up to 8% off
Promo Period: 17 July 2024 – 31 December 2025

Discover Hong Kong

Discount: Up to S$30 off flights, hotels, & attractions
Promo Period: 17 January 2024 – 23 January 2026

Traveloka Flight Promos

Traveloka Flight Promos

Traveloka Flight Promos

Fly with Singapore Airlines

Offer: Special fares with Singapore Airlines
Promo Period: 17 Jan 2024 – 23 Jan 2026

STARLUX Airlines Special Fares

Discount: 10% off flights to Taipei & USA
Promo Period: 17 Jan 2024 – 23 Jan 2026

Garuda Indonesia Online Travel Fair

Discount: Up to 30% off Garuda Indonesia flights
Promo Period: 17 Jan 2024 – 31 Dec 2025

Malaysia Airlines Special Fares

Discount: Up to 10% off Malaysia Airlines flights
Promo Period: 17 Jan 2024 – 23 Jan 2026

Scoot Special Offer

Discount: Up to 25% off (limited-time offer)
Promo Period: 17 Jan 2024 – 23 Jan 2026

Exclusive Flight Deals & Coupons

Offer: Exclusive discounts and flight coupons
Promo Period: 17 Jan 2024 – 31 Dec 2025

Cathay Pacific Air-Pass Journey

Offer: Seamless Air-Pass Ferry journey deals
Promo Period: All time

Travel for a Cause

Offer: Support environmental initiatives with every booking
Promo Period: All time

Add-ons Baggage

Offer: Pre-book extra baggage to save more
Promo Period: All time

Visa Application with Sherpa

Offer: Easily apply for electronic visas via Traveloka’s partner Sherpa
Promo Period: All time

FWD Insurance Exclusive

Discount: Special 5% off for Traveloka users
Promo Period: 13 Sep 2024 – 1 Jan 10000 (likely a placeholder/endless period)

Discover flight with Traveloka

Wed, 29 Oct 2025

Scoot

Hong Kong (HKG) to Singapore (SIN)

Start from S$148.83

Fri, 31 Oct 2025

Hainan Airlines

Hong Kong (HKG) to Singapore (SIN)

Start from S$155.42

Tue, 14 Oct 2025

AirAsia Berhad (Malaysia)

Hong Kong (HKG) to Singapore (SIN)

Start from S$168.94

Traveloka Accommodation Promo

Traveloka Accommodation Promo

Traveloka Accommodation Promo

Best Price Guarantee

Offer: Book your stay worry-free with best price guarantee
Promo Period: 19 June 2025 – 18 June 2028
Min. Transaction: Product dependent

FWD Insurance Exclusive

Discount: Additional 5% off (exclusive to Traveloka users)
Promo Period: 13 Sep 2024 – 1 Jan 10000 (likely ongoing)
Min. Transaction: Product dependent

Traveloka Cruise Promo

Traveloka Cruise Promo

Traveloka Cruise Promo

Traveloka Cruise Promo

Disney Adventure Cashback

Offer: Get up to 25% cashback on the Disney Adventure cruise
Promo Period: Ends in 1 day (limited-time promo)

Royal Caribbean Sail Off & Holiday

Offer: Relax, rewind, recharge — cruise and holiday with Royal Caribbean
Promo Period: All time (ongoing promo)

How to Make the Most of Black Friday 2025 with Traveloka

Planning Ahead

Determine your trip options and destination you are interested in first. Make a wish list to facilitate your Black Friday shopping. 

By being prepared, you can steer clear of impulsive purchases and focus on what is really important. Don’t forget to always establish a budget for your Black Friday trip spending. 

Think about how much you're willing to pay for travel, accommodation, and entertainment. This will assist you in prioritising the offers that provide the best value and helping you keep within your budget.

Staying Informed

Subscribe to Traveloka’s newsletters and notifications to receive updates on exclusive offers and early access to Black Friday deals. This ensures you’ll be among the first to hear about significant discounts and promotions. Also follow Traveloka on social media for real-time updates on flash sales and special promotions. As social media frequently announce exclusive offers that can help you secure deals before they sell out.

Tanjong Pagar

Go City: Singapore Explorer Pass

10.0/10

Tanjong Pagar

S$94

Utilising Traveloka’s Features

Make the most of Traveloka’s user-friendly search tools and filters to swiftly find the best deals that suit your preferences. You can sort the results by price, rating, and amenities to simplify your decision-making process. You can also download the Traveloka app for a smooth booking experience. The app often includes exclusive mobile-only deals and enables you to make reservations on the move, offering convenience during the hectic Black Friday shopping period.

Securing the Best Deals

When you come across a limited-time offer, be ready to move very quickly. Your chances of getting the deals will increase if you can expedite the checkout process by saving your payment data and logging into your Traveloka account. So, don’t forget to make use of Traveloka's comparison tools to compare various packages side by side. This will help you identify the best savings and ensure you’re getting the most value for your money, whether you’re booking flights, hotels, or holiday packages.

Tips for a Successful Black Friday Shopping Experience

Tips for a Successful Black Friday Shopping Experience

Research and Preparation

Before Black Friday starts, spend some time researching the vacation alternatives and destinations you want to visit. Get to know yourself with possible destinations and schedules that will assist you in making well-informed choices when the offers become available. 

Make sure you are aware of Traveloka's terms and conditions before making any purchases during Black Friday. By being aware of the fine print, you can avoid unpleasant surprises and maximise the benefits offered.

Avoiding Common Pitfalls

Please always remain alert and aware of any possible fraud or deceptive offers. To protect yourself from fraud, always investigate the legitimacy of the offers and confirm that they come from reliable sources.

It’s easy to get caught up in the excitement of Black Friday, so manage impulse buying by sticking to your planned purchases.Remind yourself of your budget and priorities to ensure you make wise choices.

Maximising Savings

Don’t forget to combine Traveloka's offerings with additional discounts or cashbacks. This can greatly increase your savings and further reduce the cost of your trip arrangements. 

Use your Traveloka Points or any other reward you've accumulated to help offset your costs. By using these points while you shop on Black Friday, you can get even more discounts on your vacation reservations.

Changi

Ez-link Card Singapore

9.1/10

Changi

S$10

Real Stories: Singaporeans’ Black Friday Travel Deals with Traveloka

Customer Testimonials

Many Singaporeans have shared their reported obtaining flights to popular locations for unbelievable costs, so they have vacations without going over budget. Consumers have made large financial savings, frequently obtaining flight and hotel discounts of 30% or more. These offers not only reduced the cost of travel but also produced wonderful memories, including romantic getaways to Kyoto or family holidays to Bali.

Case Studies

One customer was able to arrange for a week-long vacation to Europe by booking cheap flights together with a hotel package that featured tours and breakfast. They maximise their savings while taking advantage of Traveloka's features and meticulous planning, making for a luxurious trip experience.

Also, there is a family who is organising a trip to Sydney. Originally, they had budgeted SGD 2,500 for travel and lodging. But on Black Friday, they found discounts that reduced the total to SGD 1,800, enabling them to stay longer and add on more activities. So, this is how beneficial it is to shop during the Black Friday bargains.

Sentosa Island

Universal Studios Singapore

9.1/10

Sentosa Island

S$25

The Future of Black Friday in Singapore

Predictions for Black Friday 2025 and Beyond

With more shoppers becoming increasingly aware of Black Friday, participation in Singapore is expected to keep growing in 2025 and beyond. As more local and international retailers join the competition, an even wider variety of deals and discounts will be available — catering to customers from every demographic.

Emerging technologies are also set to transform the Black Friday shopping experience. Artificial intelligence will deliver highly personalised recommendations, while augmented reality will allow shoppers to preview products or experiences virtually before making a purchase. These innovations promise a smoother, more engaging, and more rewarding shopping journey — making Black Friday 2025 not just bigger, but smarter than ever.

Traveloka’s Commitment to Singaporean Travellers

Traveloka is committed to providing travellers in Singapore with outstanding service. This includes affordable prices, enhanced customer service, and a simple booking process. In order to make sure that its customers have the most fulfilling travel experiences possible, Traveloka will continue to put its customers' wants and preferences first as it develops.

To sum up, Black Friday is a big shopping occasion that started in the US and has become very popular in Singapore. Customers can take advantage of amazing discounts in a number of industries, including travel. Customers may find some of the best travel offers, including cheap flights, hotel packages, and vacation experiences, on Traveloka.

We urge readers to begin organising their travel needs as we anticipate Black Friday 2025. Make sure you're prepared to take advantage of the amazing deals and promotions that Traveloka will be offering soon by keeping an eye on them.

Black Friday offers a special chance to book memorable and reasonably priced trips. By utilising deals and discounts, you can travel to new places and make priceless memories without going over your budget. Don't pass up this opportunity to start your next journey!

Book your room now through Traveloka. You can also find various offers, and prices, and choose the best room that suits your needs. Search for your preferred dates, and choose the nearby hotels, flights, and other tourist attractions.

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