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The hotel has such an eclectic vibe — every detail feels unique and thoughtfully designed. The interior decor is gorgeous, with a perfect mix of modern touches and creative style. Everywhere you look, there’s something cool to notice. The staff were super friendly and attentive, always ready to help and just genuinely nice people, which made the whole experience even better. The amenities are a solid 10/10 — everything felt high-end and well taken care of, which made the stay extra comfortable. Looking forward to another stay in the future!

Very good, new and fragrant.

Best hotel in Soho!

Awesome stay at the Broadwick. First time and will def be back. The design details are stellar. Evident that much thought was put into this property. Staff was great, especially the house keeping.

The hotel is just gorgeous. Very much a "more is more" approach to deco, but in a lovely way. The room was very comfortable and house keeping was a standout. The hotel is located in a lively neighbourhood with tons of restaurant/cafe options. It's also close to great shopping areas such as Carnaby Street and Regent Street. If you're into theatre/musical, most theatres are within walking distance. We would stay at Broadwick Soho again without hesitation.

LOVED this cute and unique hotel. Great area. Lovely staff. I will definitely stay here again ☺️

Fantastic one night stay, rooms were beautiful and the rooftop bar is amazing. All staff were very helpful we would definitely return.

Beautiful boutique hotel! Marvelous

Beautiful hotel but disappointing service with additional service fees added to the bill despite disappointing the experience whilst staying at the hotel.

Can’t recommend enough! It’s a vibe!

Sehr gut gelegenes Hotel, schöne Einrichtung und Top Notch Service ind Freundlichkeit, von der Reception and ganz insbesondere House Keeping. Eines meiner neuen Lieblingshotels in London

Place to stay in London! Apart from the great location the hotel is stunningly beautiful. Great bar. Super comfortable .

The Broadwick Soho is a dream come true. From the minute the pink laquered doors are opened by handsome men in leopard tuxedo jackets you are teansported to another world. Old English Manor meets Disco Decadence. From top to bottom, every detail, every moment, every nook is a maximalust design dream you’ll never want to wake from. The service, food & drinks were all outstanding. We cannot wait to stay again!

Decoration is amazing. Love how well done rooms are but they are very very small. A large person will have trouble going around. There is no lounge or reading room. So all you get is the restaurant or nook which are loud.

Amazing hotel. Amazing staff. Amazing room. Amazing service. Amazing food and beverage. I could literally live here.

Favourite hotel in London, by far.

It was tip-top. Rooftop food was great!

We stayed in a luxury room for two nights for a special occasion. We don't usually spend this on hotels but we really enjoyed our stay. The welcome and door staff was very warm. Initially,we were a bit overwhelmed as it seemed quite dark but the atmosphere was all part of the boutique hotel in Soho theming. When we got to our room, it was immaculate with lots of quirky touches and full on theming if animal print etc. the bathroom wasvstar of the show and fully tiled downpour shower was five-star. The bed linen was exceptionally good quality. Apart from the gummy bears and tea/coffee everything in the bar has a price tag though so be informed! Lovely personally written card from the manager to welcome us was a nice touch. Thevtv is framed in a gilt painted old master frame which creates a nice existential conundrum to consider whilst watching TV! We didn't eat in the hotel as we wanted to explore a bit. There are many cafes and breakfast places within 5 minsvwalk of the hotel. Reception staff were very helpful and resolved and issue we had very efficiently. Worth the cost! Felt like being in a movie!

Loved it.

Great hotel, great location for london. Defines the word perfwct