The most efficient and fastest way to travel from Seoul to Pyeongchang is by train. South Korea's high-speed rail network offers a comfortable and swift journey. The Korea Train Express (KTX) provides a fast and scenic ride through the Korean countryside, with the trip taking about 1.5 hours. For a more economical option, the Mugunghwa train offers a slower, but budget-friendly alternative, allowing you to enjoy the views along the way. Budget travelers might consider taking a bus to Pyeongchang. Although it may take a bit longer—around 2 hours depending on traffic—it is a cost-effective choice. Buses typically depart from Dong Seoul Bus Terminal. For those who prefer flexibility and wish to explore the area at their own pace, renting a car is a great option. It allows for visits to less accessible attractions and offers a scenic drive, though be prepared for potential traffic and parking issues in popular areas.

Pyeongchang offers a variety of activities throughout the year, catering to outdoor enthusiasts and those interested in cultural and historical experiences. In the summer, Phoenix Pyeongchang features a water park and championship golf course, while Wellihillipark offers a summer water park and hiking trails. For water fun, Peak Island has both indoor and outdoor waterslides and pools, while Blue Canyon Water Park provides a range of rides, swimming, and relaxation options. During the winter, Pyeongchang is renowned for its ski resorts. Gariwangsan offers alpine skiing trails through scenic woods. Phoenix Pyeongchang and Wellihillipark transform into major ski resorts with challenging slopes and comfortable lodges. History buffs will appreciate Wojeongsa Temple and the surrounding Fir Tree Forest, which includes a historic pagoda and Buddhist temple amidst majestic trees. Lee Hyo-seok Culture Village offers a living museum dedicated to the early 20th-century poet Lee Hyo-seok, with historic buildings, shops, and eateries that reflect the era.

Dining in Pyeongchang highlights local specialties, including buckwheat dishes and Hanwoo beef, a premium Korean beef similar to Japanese wagyu. Popular barbecue spots like Darae Hanwoo and Daegwallyeong Hanwoo Jinbu serve this exquisite beef. Buckwheat is featured in various dishes, from traditional buckwheat pancakes to unique buckwheat jelly soups and rice balls seasoned with thistle. The Olympic Market is a great place to explore local delicacies. For a taste of local cafe culture, visit Gangneung Coffee Street, where you can enjoy excellent espresso, pastries, and local art.

Pyeongchang offers a range of shopping experiences, from traditional markets to modern malls. Jinbu Traditional Market is a notable spot where you can find daily necessities, agricultural products, and local specialties, evoking a nostalgic atmosphere. For a contemporary shopping experience, Bau Farmers' Mall is a trendy destination featuring a variety of agricultural and livestock products, as well as processed goods. Drakon Avenue, Korea’s first drama-themed shopping mall, provides a unique shopping experience with its themed attractions.

Winter is the prime season for visiting Pyeongchang, particularly for winter sports, with the season running from November to late February. January and February are the peak months, coinciding with student vacations and the Lunar New Year. Alternatively, a summer visit can be pleasant, with Gangneung’s beaches just a short drive away offering a respite from the humid Korean summer.