Jakarta, June 16, 2021 - Traveloka, a lifestyle superapp in Southeast Asia, in collaboration with Citilink, one of the leading Indonesian airlines, presents the #PromoTengahTahun program to encourage recovery of the Indonesian tourism industry which was disrupted by the COVID-19 pandemic. Through the Flight product that can be accessed via Traveloka app, #PromoTengahTahun offers special prices for 'regular zone selection' with discounts up to 20% for booking period from 16 to 27 June 2021 with departure routes from Jakarta (CGK), Medan (KNO), Yogyakarta (YIA), Surabaya (SUB) or Makassar (UPG) to all domestic destinations. Furthermore, this promotional program also allows consumers to get vouchers for Traveloka Eats as well as discounts for purchasing CitiSport membership through Traveloka Xperience.
Iko Putera, Director of Transport, Traveloka and Amalia Yaksa, VP Marketing & Distribution Channel, PT Citilink Indonesia inaugurated the #PromoTengahTahun program
Iko Putera, Director of Transport, Traveloka stated this collaboration is in line with Traveloka's commitment to supporting #DiIndonesiaAja movement promoted by the government in an effort to revive domestic tourism. “As a lifestyle superapp, we believe that bringing innovation through technology development and expanding collaboration is one of the strategies to stimulate domestic tourism impacted by the pandemic, as well as boosting national economy. These efforts certainly must be accompanied by the implementation of strict health protocols to curb the COVID-19 transmission, which is reflected in #PromoTengahTahun program,” Iko said.
As part of Traveloka and Citilink's contribution to #DiIndonesiaAja movement in promoting domestic tourism to the public, #PromoTengahTahun program also highlights the health protocols aspects that are in accordance with the national and international standards through various implemented initiatives. In addition to the initiatives carried out by Citilink, Traveloka also provides security and comfort during the pandemic through well-rounded Traveloka Clean Partners product portfolio, ranging from Airport Shuttle services, COVID-19 Test bookings, various accommodation options, car rentals, explore cities through local services provided by Traveloka Xperience, and even purchasing insurance products.
Benny Rustanto, Chief Commercial Officer, PT Citilink Indonesia, said, "Citilink is committed to providing the best service for passengers in order to provide security and convenience during the trip. We understand that amid the pandemic situation, the implementation of strict health protocols is crucial to break the chain of COVID-19 transmission. Therefore, we implement strict health protocols in all lines of flight operations, from pre-, in-, to post-flight in accordance with government regulations, carrying out routine aircraft disinfection, using HEPA on all aircraft, contactless check-in, and all flight crews on duty have been vaccinated as a protection measure to avoid the COVID-19 transmission. In addition, Citilink also supports tourism through sports tourism by presenting a special offer for CitiSport membership which is expected to not only boost domestic tourism but also encourage them to always adopt a healthy lifestyle.”
Through the #PromoTengahTahun, consumers can enjoy a choice of flying periods with various coupons and attractive offers until June 2022 as well as special prices for the 'regular zone' option, known as one of special seat choices that offer free drinks services. Additionally, benefits such as free Traveloka Eats vouchers and a 20% discount for CitiSport membership with purchases in Traveloka Xperience can also be enjoyed by consumers during the program. The CitiSport program introduced by Citilink in 2013, the program offers additional free baggage of up to 20kg for passengers who bring sports equipment.
By joining the membership, there are several sports activities that CitiSport members can enjoy, such as cycling (CitiCyclink), golf (CitiGolf), diving (CitiDiving), surfing (CitiSurfink), and hang gliding (CitiFly). CitiSport also accommodates the high public interest and awareness in implementing a healthy lifestyle. This can also be seen in the shifting of tourism trends during the pandemic, in which the Ministry of Tourism and Creative Economy of the Republic of Indonesia states that outdoor tourism with sports activities (sports tourism) is increasingly popular among the public, especially during the pandemic.
“We believe that we need to keep efforts, both to restore the tourism and health sectors in harmony. Traveloka will always anticipate and open for collaborations with partners to support the government's efforts in reviving the domestic tourism sector by continuing to implement strict CHSE protocols and encouraging healthy lifestyles, one of which is through sports activities," Iko concluded.
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citilink
lifestyle superapp