“Rate it to Win it”: Traveloka’s Interactive Marketing Campaign in the Hearts of Singapore

From March 4 to 31, Singaporeans at Bugis and Orchard MRT stations can strike their most energetic pose for a chance to earn Traveloka hotel vouchers. as part of its “Rate it to Win it” campaign from Traveloka.

To participate in the “Rate it to Win it” interactive game, commuters simply need to approach Traveloka’s blue iView machines and wave their arms to receive an instant reward of SGD 15 worth of Traveloka hotel vouchers[1]. This game is powered by facial and body gesture recognition technology, offering a brand new and immersive experience.

Participants will also be contributing to a good cause. For each participant, SGD 1 will be donated to Club Rainbow (Singapore). The organization will help to funnel the donation to communities that require the most support, such as children from lower-income families who are diagnosed with chronic and potentially life-threatening illnesses.

Club Rainbow (Singapore) is a non-profit organisation and charity with the mission to support and empower children with chronic illnesses and their families. Armed with the firm belief that every child deserves equal opportunities to lead a fulfilling and independent life, Club Rainbow (Singapore) supports them in more than 30 critical programmes, services and assistance schemes.

How to join and play the game?

For the location of the “Rate it to Win it” booths, see the maps below.