Assembly Leicester Square

Hotels
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7.9
/10
Very Good
1,861 reviews

What Guests Say About Their Stay

Ryan

10.0
/ 10
Great hotel and the best central location in London. However, the rooms are very small. I booked the extra space comfort room and it was still too small. But overall very clean and modern. Had a great breakfast on the 10th floor!

Rachel

10.0
/ 10
Excellent location for theatre trips and restaurants. Room was clean and the air con was great

Nathaly

10.0
/ 10
Great location. Close to most of the iconic landmarks in London . Steps away from Leicester Square Station which makes traveling to and from airport or to other cities very easy
In the Area
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27 - 31 Charing Cross Road, Westminster, Central London, London, England, WC2H 0LS

Main Facilities

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24-Hour Front Desk
Elevator
WiFi
note: hotel was previously named Assembly Hotel Leicester Square Assembly Leicester Square is located in area / city Westminster. 24-hours front desk is available to serve you, from check-in to check-out, or any assistance you need. Should you desire more, do not hesitate to ask the front desk, we are always ready to accommodate you.
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What's around Assembly Leicester Square

27 - 31 Charing Cross Road, Westminster, Central London, London, England, WC2H 0LS
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Lobby Assembly Leicester Square
Exterior 2 Assembly Leicester Square

Discover More About Assembly Leicester Square

General
Near Leicester Square

Location
In the heart of London, Assembly Leicester Square is within a 5-minute drive of The British Museum and Big Ben. This hotel is 1.2 mi (1.9 km) from Buckingham Palace and 1.4 mi (2.2 km) from London Eye.

Attractions
Distances are displayed to the nearest 0.1 mile and kilometer.

Leicester Square - 0.2 km / 0.1 mi
The Strand - 0.3 km / 0.2 mi
National Gallery - 0.4 km / 0.2 mi
Piccadilly Circus - 0.4 km / 0.3 mi
Covent Garden Market - 0.4 km / 0.3 mi
Piccadilly - 0.5 km / 0.3 mi
Trafalgar Square - 0.5 km / 0.3 mi
Regent Street - 0.6 km / 0.4 mi
Royal Opera House - 0.6 km / 0.4 mi
Tottenham Court Road - 0.7 km / 0.4 mi
River Thames - 0.9 km / 0.6 mi
Bond Street - 0.9 km / 0.6 mi
The British Museum - 1.1 km / 0.7 mi
London Palladium Theatre - 1.2 km / 0.8 mi
Big Ben - 1.3 km / 0.8 mi

The nearest airports are:
London City Airport (LCY) - 16.2 km / 10 mi
Heathrow Airport (LHR) - 27.4 km / 17 mi
Gatwick Airport (LGW) - 68.3 km / 42.4 mi
Luton Airport (LTN) - 55.1 km / 34.2 mi
Stansted Airport (STN) - 64.4 km / 40 mi

Business Facilities
Featured amenities include a 24-hour front desk, luggage storage, and an elevator.

Dining
At Assembly Leicester Square, enjoy a satisfying meal at the restaurant. Quench your thirst with your favorite drink at the bar/lounge. Buffet breakfasts are available daily from 7:00 AM to 10:30 AM for a fee.

Rooms
Make yourself at home in one of the 121 guestrooms. Complimentary wireless internet access is available to keep you connected. Bathrooms feature showers, complimentary toiletries, and hair dryers.

All facilities in Assembly Leicester Square

Lobby Assembly Leicester Square
Lobby
Exterior Assembly Leicester Square
Exterior
Others Assembly Leicester Square
Others

Public Facilities

  • Smoke-free area
  • Elevator

Hotel Services

  • Luggage storage
  • 24-hour Receptionist

Food and Drinks

  • Breakfast

Connectivity

  • Free WiFi

Accommodation Policy & General Information in Assembly Leicester Square

Check-in/Check-out Time

Check-in:
From 15:00
Check-out:
Before 11:00

General Check-in Instructions

  • Extra-person charges may apply and vary depending on property policy
  • Government-issued photo identification and a credit card may be required at check-in for incidental charges
  • Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
  • This property accepts credit/debit cards and debit cards; cash is not accepted
  • Safety features at this property include a fire extinguisher
, Front desk staff will greet guests on arrival at the property. Information provided by the property may be translated using automated translation tools.

Pets

Pets Not Allowed
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General Information

Popular Facilities
24-Hour Front Desk, Elevator, WiFi
Check-In / Check-Out Time
From 15:00 - to 11:00
Breakfast Availability
Yes, hotel has room that provide breakfast
Available rooms at Assembly Leicester Square
121
Number of floors in Assembly Leicester Square
10
Another facilities in Assembly Leicester Square
Smoke-free area, Luggage storage, 24-hour Receptionist, Breakfast, Free WiFi

Frequently asked question in Assembly Leicester Square

What are available facilities at Assembly Leicester Square?
There are top facilites at Assembly Leicester Square such as 24-Hour Front Desk, Elevator, WiFi. (some may require extra charges)
What is normal check-in & check-out time at Assembly Leicester Square?
The standard check-in time at Assembly Leicester Square is starting from From 15:00 while the latest check-out time is at Before 11:00
Does Assembly Leicester Square provide breakfast?
Yes, Assembly Leicester Square provides breakfast. However, you need to choose a room with breakfast or pay extra charge if you book a room without breakfast.
What is the star rating of Assembly Leicester Square?
Assembly Leicester Square is a 3.5-star hotel.
How many floors does Assembly Leicester Square have?
Assembly Leicester Square has 10 floors.
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More Reviews from Other Guests in Assembly Leicester Square

Overall Ratings & Reviews Assembly Leicester Square

Traveloka (3)
Other sources (1,858)
8.0
Very Good
From 1,858 reviews
Cleanliness

8.6

Room Comfort

7.6

Service and Facilites

8.4

Sort by
Most Relevant
Preferences
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Traveler Reviews Assembly Leicester Square

Number of reviews per page
20
40
Top reviews
Isabelle
icon-with Partner
with Partner
8.0
/10
Reviewed 13 week(s) ago

Expedia Group verified review

Room was good. Small, but we expected that. We moved to this hotel from another budget hotel in the area where we had a bad experience. Assembly was much better. Our only complaint was the bed was not very comfortable and after a long few days traveling, it would have been nice to have a great mattress to sleep on. Especially given how small the rooms are. All in all, not bad!
Read More
Yinglin
icon-Family
Family
8.0
/10
Reviewed 13 week(s) ago

Expedia Group verified review

Very close to Chinatown.
Suzanne
icon-with Partner
with Partner
8.0
/10
Reviewed 13 week(s) ago

Expedia Group verified review

Great location!! The room was quiet. Bathroom is small.
Sara
icon-with Partner
with Partner
2.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

Lied about having air conditioning. Didn’t give a new room when we said AC was broken. Room is extremely small. Had to get another hotel this place is NOT GOOD! Do NOT waste your money many other better hotels in the area.
Sandra
icon-Family
Family
4.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

At first glance, this looks like a conveniently located, fairly-priced hotel, tourist-friendly hotel. It is not. The theme of the hotel is completely x-rated and absolutely not appropriate for two family members to stay in, in any way. The street the hotel is on is very rough with transient people living in alcoves. It’s dark and poorly marked and seems to cater to a certain clientele. In addition, the hotel advertises free cancellation but you need to check the fine print for how long prior to your stay. I was charged two weeks early and after two nights I was disturbed enough to check out and was told to contact Expedia for a refund on my third night. Expedia clarified that the hotel needed to issue any refunds, but when I contacted hotel, they simply said no. I’ve never had a hotel charge me for a night I didn’t use. Read the google reviews on this one before booking! I wish I had. Lesson learned!!
Read More
Ammar
icon-
4.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

Pros: location Cons: AC not working. Minimal amenities. No complimentary water or even tissues. Some rooms don’t have TV or chairs so make sure you check the type of room. Thankfully they were able to offer a room in another nearby hotel which I appreciated.
Ryan
icon-Family
Family
10.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

Great hotel and the best central location in London. However, the rooms are very small. I booked the extra space comfort room and it was still too small. But overall very clean and modern. Had a great breakfast on the 10th floor!
Zhengqi
icon-with Partner
with Partner
6.0
/10
Reviewed 14 week(s) ago

Hotels.com verified review

The room was super small for the price, even for London. Cleaniness is alright, no shampoo or body wash provided, all they have in the shower room is ‘hand wash’ (no jokes). Early check-in cost £50 (fair enough whatever), but storing a piece of small luggage (hand luggage for flights) at reception costs £15! Absolutely hideous. Won’t be going again for sure.
Read More
Rachel
10.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

Excellent location for theatre trips and restaurants. Room was clean and the air con was great
Chris
icon-with Partner
with Partner
10.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

Very nice and grate location
Chadd
icon-Family
Family
8.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

Great comfy room. Could benefit from a chair or a small table instead of the cute bunny stool
Hugh Quentin
icon-Friends and Family with Friends
Friends and Family with Friends
6.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

The Ambassador is one up from a module hotel. Perfectly acceptable if you’re ok with small. The roof bar can be nice if the weather is kind. The area around Leicester Square can be intimidating and not the nicest place to walk out late at night. It’s not the Ritz, it’s not a Hilton. It’s a compact hotel in the heart of London theatre land.
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Robert
2.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

We had to cancel due to a health issue that required us to return to USA earlier that planed. Your no refund policy is unheard of and has the smell of greed!
Jordana
icon-with Partner
with Partner
4.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

The air con in the room didn’t work on a 34 degree day (& hot night) and no one at the property to tell!
Alison
icon-
6.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

the room was comfortable with air con. there were no tea/coffee making facilities. the hotel as easy to find and check in
jason
8.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

Shampoo and an Iron would have been useful staff fantastic
Elizabeth
icon-with Partner
with Partner
8.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

Great location and clean rooms
Sally
icon-with Partner
with Partner
8.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

Great location, quite and clean room. Temp of about 30 and air con not effective - flashing green light in bed's eye line all night too!
Lauren
icon-Family
Family
6.0
/10
Reviewed 16 week(s) ago

Expedia Group verified review

The room was very small, no safe either
Alvaro
icon-Friends and Family Family
Friends and Family Family
10.0
/10
Reviewed 16 week(s) ago

Hotels.com verified review

La mejor ubicación posible si quieres explorar lo imprescindible de Londres
Number of reviews per page
20
40

Ready to make up your mind?

Book Your Stay Now
Others 4 Assembly Leicester Square

Disclaimer

Disclaimer: It is the hotel's responsibility to ensure that all photos are accurate. Traveloka will not be held responsible for any photo inaccuracies.

Overall Ratings & Reviews Assembly Leicester Square

Traveloka (3)
Other sources (1,858)
8.0
Very Good
From 1,858 reviews
Cleanliness

8.6

Room Comfort

7.6

Service and Facilites

8.4

Sort by
Most Relevant
Preferences
See All

Traveler Reviews Assembly Leicester Square

Number of reviews per page
20
40
Top reviews
Isabelle
icon-with Partner
with Partner
8.0
/10
Reviewed 13 week(s) ago

Expedia Group verified review

Room was good. Small, but we expected that. We moved to this hotel from another budget hotel in the area where we had a bad experience. Assembly was much better. Our only complaint was the bed was not very comfortable and after a long few days traveling, it would have been nice to have a great mattress to sleep on. Especially given how small the rooms are. All in all, not bad!
Read More
Yinglin
icon-Family
Family
8.0
/10
Reviewed 13 week(s) ago

Expedia Group verified review

Very close to Chinatown.
Suzanne
icon-with Partner
with Partner
8.0
/10
Reviewed 13 week(s) ago

Expedia Group verified review

Great location!! The room was quiet. Bathroom is small.
Sara
icon-with Partner
with Partner
2.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

Lied about having air conditioning. Didn’t give a new room when we said AC was broken. Room is extremely small. Had to get another hotel this place is NOT GOOD! Do NOT waste your money many other better hotels in the area.
Sandra
icon-Family
Family
4.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

At first glance, this looks like a conveniently located, fairly-priced hotel, tourist-friendly hotel. It is not. The theme of the hotel is completely x-rated and absolutely not appropriate for two family members to stay in, in any way. The street the hotel is on is very rough with transient people living in alcoves. It’s dark and poorly marked and seems to cater to a certain clientele. In addition, the hotel advertises free cancellation but you need to check the fine print for how long prior to your stay. I was charged two weeks early and after two nights I was disturbed enough to check out and was told to contact Expedia for a refund on my third night. Expedia clarified that the hotel needed to issue any refunds, but when I contacted hotel, they simply said no. I’ve never had a hotel charge me for a night I didn’t use. Read the google reviews on this one before booking! I wish I had. Lesson learned!!
Read More
Ammar
icon-
4.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

Pros: location Cons: AC not working. Minimal amenities. No complimentary water or even tissues. Some rooms don’t have TV or chairs so make sure you check the type of room. Thankfully they were able to offer a room in another nearby hotel which I appreciated.
Ryan
icon-Family
Family
10.0
/10
Reviewed 14 week(s) ago

Expedia Group verified review

Great hotel and the best central location in London. However, the rooms are very small. I booked the extra space comfort room and it was still too small. But overall very clean and modern. Had a great breakfast on the 10th floor!
Zhengqi
icon-with Partner
with Partner
6.0
/10
Reviewed 14 week(s) ago

Hotels.com verified review

The room was super small for the price, even for London. Cleaniness is alright, no shampoo or body wash provided, all they have in the shower room is ‘hand wash’ (no jokes). Early check-in cost £50 (fair enough whatever), but storing a piece of small luggage (hand luggage for flights) at reception costs £15! Absolutely hideous. Won’t be going again for sure.
Read More
Rachel
10.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

Excellent location for theatre trips and restaurants. Room was clean and the air con was great
Chris
icon-with Partner
with Partner
10.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

Very nice and grate location
Chadd
icon-Family
Family
8.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

Great comfy room. Could benefit from a chair or a small table instead of the cute bunny stool
Hugh Quentin
icon-Friends and Family with Friends
Friends and Family with Friends
6.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

The Ambassador is one up from a module hotel. Perfectly acceptable if you’re ok with small. The roof bar can be nice if the weather is kind. The area around Leicester Square can be intimidating and not the nicest place to walk out late at night. It’s not the Ritz, it’s not a Hilton. It’s a compact hotel in the heart of London theatre land.
Read More
Robert
2.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

We had to cancel due to a health issue that required us to return to USA earlier that planed. Your no refund policy is unheard of and has the smell of greed!
Jordana
icon-with Partner
with Partner
4.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

The air con in the room didn’t work on a 34 degree day (& hot night) and no one at the property to tell!
Alison
icon-
6.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

the room was comfortable with air con. there were no tea/coffee making facilities. the hotel as easy to find and check in
jason
8.0
/10
Reviewed 15 week(s) ago

Hotels.com verified review

Shampoo and an Iron would have been useful staff fantastic
Elizabeth
icon-with Partner
with Partner
8.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

Great location and clean rooms
Sally
icon-with Partner
with Partner
8.0
/10
Reviewed 15 week(s) ago

Expedia Group verified review

Great location, quite and clean room. Temp of about 30 and air con not effective - flashing green light in bed's eye line all night too!
Lauren
icon-Family
Family
6.0
/10
Reviewed 16 week(s) ago

Expedia Group verified review

The room was very small, no safe either
Alvaro
icon-Friends and Family Family
Friends and Family Family
10.0
/10
Reviewed 16 week(s) ago

Hotels.com verified review

La mejor ubicación posible si quieres explorar lo imprescindible de Londres
Number of reviews per page
20
40