Partnering with Pegadaian, Traveloka Launched ‘Traveloka Gold Savings powered by Pegadaian’, Offering Ease and Safe Investment

Jakarta, 5 November 2021 - Traveloka, Southeast Asia’s lifestyle superapp, through its financial service business unit, today launches its latest investment product 'Traveloka Gold Savings powered by Pegadaian (Tabungan Emas Pegadaian di Traveloka)' in a collaboration with PT Pegadaian. As the latest investment product in the Traveloka Financial product category, the presence of Traveloka Gold Savings powered by Pegadaian strengthens Traveloka's commitment as a technology-based company to provide complete end-to-end solutions for customers within one single app, ranging from fulfilling lifestyle aspirations to financial needs.

Through Traveloka Gold Saving powered by Pegadaian, Traveloka and Pegadaian offers easy access for the public to save, buy, and sell gold digitally, at anywhere and anytime. On top of providing convenience, Traveloka Gold Saving powered by Pegadaian offers affordable transaction amount, starting from IDR10.000,00 which can be paid via bank transfer, internet banking, ATM, convenience store such Alfamart and Indomaret, BCA KlikPay, CIMB Clicks, and UANGKU. Customers can also access cash withdrawal through more than 150 trusted banking partners. Customers of Traveloka Gold Savings powered by Pegadaian also have the option to get the physical gold which will be handled directly by Pegadaian with a printing fee that adjusts to the gold size denomination and the type of gold print.

This product launch was motivated by the increasing public awareness of having an investment in order to manage their long term finances. VP Marketing Financial Service & Transport, Traveloka, Andhini Putri said, “As a lifestyle superapp in Southeast Asia, we believe that the proper use of technology can expand people’s access to investment instruments, including gold. This is what underlies us to partner with PT Pegadaian as a trusted and licensed financial institution to complement our financial product portfolio through Traveloka Gold Savings powered by Pegadaian. The product is expected to not only ease people to meet their needs, but also encourage financial literacy and inclusion that are among the government’s focuses.”

Gold is one of the investment instruments that has low risk and stable asset values, making it suitable for novice investors, especially youth including millennials and Gen Z. Throughout 2020, PT Pegadaian recorded gold sales reaching 6.5 tons, and 4.66 tons of which (71%) came from the purchase of digital gold or Gold Savings. Compared to 2019, the sales of gold savings increased by 17%. The high interest in saving gold needs to be supported by providing easy access for the public, one of which is by utilizing the technology provided by online platforms that have official partnership with trusted financial institutions.

Luh Putu Andarini, Senior Vice President of Gold Products Division, PT Pegadaian, said “We see a positive trend to save digital gold because of its easy access and safety. This is backed by the number of Gold Savings active customers which grew 36 percent year-on-year (yoy) throughout 2020. As a financial service company that has long experience in providing financial services and is trusted as the first choice by the public to save or invest in gold, partnership with Traveloka helps us to increase our competitiveness through digital transformation. This collaboration is in line with our company's focus on being able to expand the access of trusted digital gold investment services to the public and especially those targeting millennials."

Traveloka Gold Savings powered by Pegadaian is now available and accessible through the latest version of Traveloka application v3.40.0 which is in the Financial product category in the “Emas/Gold” section. Coinciding with the upcoming 11.11 moment, users also have the opportunity to get a Gold voucher prize worth tens of millions and grand prize a Gold voucher worth IDR 11 million each for three winners. For further information, please visit http://www.traveloka.com/promotion/kesempatanemas.